As new technology redefines manufacturing, Vertical helps developers define benefits, clarify
complexity and identify market opportunities.
Advanced Technology Services (ATS)
As American manufacturers integrate digital technology with traditional processing equipment, the task of keeping their operations up and running requires a new combination of skills and strategies. ATS is a forward-looking, technology-driven leader in operations maintenance. It serves some of the largest manufacturers in the world. Working closely with ATS leadership, Vertical supports its strategic planning, marketing and sales teams with competitive intelligence, customer insights, and industry monitoring and analysis. By using this intelligence, ATS is able to quickly respond to changes in market conditions and expand its elite list of customers.
When Siemens Industry wanted to target decision makers in the Food & Beverage sector, it worked with Vertical to create an email-based nurturing campaign. The campaign addressed four focus areas where Siemens provides value: digital insights, speed to market, sustainability and regulation. Our work entailed tailoring email communications to specific audiences and providing a variety of engagement opportunities.
Mitsubishi Electric Automation (MEA) helps factories benefit from energy efficiency. Located in Illinois, MEA is part of a $40 billion global company. Vertical helped shape MEA’s story from the beginning by creating new content for the website and email campaigns.
Integrated Logistics Solutions
A global provider of integrated logistics solutions for warehouses, distribution centers and hospitals, Swisslog engaged Vertical to create strategic content to support its marketing and sales activities. Work included tradeshow support at PROMAT and other conferences, brochures, case studies and news releases. Vertical also provided distinct graphic designs to highlight the dynamic supply chain technology Swisslog provides to companies like Walmart, P&G, and others.